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中小学教辅是指与中小学教科书配套、供中小学生使用的各种学习辅导、考试辅导类材料,有着巨大的市场需求,在我国图书出版发行业占有重要地位。但是近年来,教辅材料在出版、发行、使用、价格等方面存在较多问题,社会反响很大。为此,国家相关部门出台了一系列政策,对教辅材料乱象进行综合整治。政策的出台将进一步规范教辅材料市场,同时也对教辅材料的出版发行产生重大影响。作为行业中人,有必要对此加以分析,才能更好地了解和把握政策动向和市场变化,从而推动教辅材料发行工作向更健康、更有序方向开展。
Primary and secondary education refers to supplementary and primary and secondary school textbooks, for primary and secondary students to use a variety of learning counseling, exam counseling materials, has a huge market demand, in our book publishing industry occupies an important position. However, in recent years, there have been many problems in the fields of publication, distribution, use, price and other aspects of teaching and learning materials, and social repercussions have been great. To this end, the relevant state departments issued a series of policies on the chaotic materials and teaching a comprehensive remediation. The promulgation of the policy will further standardize the supplementary materials market, but also have a significant impact on the publication and distribution of supplementary materials. As an industry man, it is necessary to analyze this in order to better understand and grasp the policy trends and market changes, so as to promote the distribution of teaching and auxiliary materials to a healthier and more orderly direction.