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一名优秀的建陶企业操盘手,不仅要具备良好的管理素质和营销技能,最为重要的是要能全面掌控陶瓷行业,要知道产业趋势以及企业未来走向,懂得通盘运作。陶瓷作为中国传统产业,具有数千年的文化和历史。随着市场的蓬勃发展,陶瓷产业得以快速崛起,特别是城镇化和行业标准的尘埃落定,为疲软的建材市场注入了强心剂。然而,过快的发展也令众多陶瓷企业在管理、文化、渠道、品牌等方面蹉跎前行,在变革时代,要经营好一家陶瓷企业,已经变得困难。告别了快速增长时代的陶瓷企业路在何方?
An excellent trader of building ceramics enterprises, not only to have good management skills and marketing skills, the most important thing is to have full control of the ceramic industry, we must know the industry trends and the future direction of the enterprise, understand the overall operation. As a traditional Chinese industry, ceramics have thousands of years of culture and history. With the vigorous development of the market, the rapid rise of the ceramic industry, especially the dust of urbanization and industry standards, has infused a tonic for the weaker building materials market. However, the rapid development of many ceramic enterprises in the management, culture, channels, brands, etc. go all out, in the era of change, to run a good ceramic business, has become difficult. Farewell to the rapid growth of the ceramic enterprises in the road where?