美术与设计产业作为一项重要的文化产业,是21世纪的朝阳产业。高等院校美术与设计专业教材是教学的重要工具,是提高高等教育美术与设计专业教学质量的重要保证。长期以来,我们的美术与设计教育偏重绘画教育和技能教育而缺乏对设计理念的教学,这不仅导致学生设计与美术创作综合素养不高,而且更使得学生缺乏设计创新能力而停留于表层 Art and design industry as an important cultural industry, is the sunrise industry in the 21st century. Teaching materials for art and design in institutions of higher learning are important tools for teaching and are an important guarantee for improving teaching quality of art and design major in higher education. For a long time, our art and design education lacks drawing teaching and skills education, which lacks the teaching of design philosophy. This not only leads to the low comprehensive literacy of students’ design and art, but also makes the students lack the design innovation ability and stays on the surface