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在商业领域将数字运用得巧妙和艺术,能带来良好的商业效果。曾有一港商看中内地生产的一种化妆品,将其引入香港进行销售。由于当地进口化妆品太多,国货难以引起港人的注意,销售状况极不理想。一次,这位港商与内地来港旅游的一位友人谈起销路不畅的苦恼,请其出谋划策。友人便给他密授一计。几天之后,香港某大报登出一则诗谜广告,谜
The use of artful numbers and art in the business sector can bring about good business results. There was once a Hong Kong trader looking at a cosmetic product produced in the Mainland that was introduced into Hong Kong for sale. Due to too many local imported cosmetics, domestic products are hardly noticed by Hong Kong people and the sales situation is extremely unsatisfactory. On one occasion, the Hong Kong businessman and a friend from the Mainland who came to Hong Kong to talk about the difficulties in selling the goods, asked him to give advice and suggestions. The friend gave him a lesson. A few days later, a major newspaper in Hong Kong published a poetic mystery ad.