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实施全媒体战略,从集团层面再造流程,实现内容的集约化制作,是一个崭新的课题。为了把这一课题做好,烟台日报传媒集团在战略实施过程中,采取了循序渐进、稳扎稳打的策略。
It is a brand new topic to implement the all media strategy, to recreate the process from the group level and to achieve the intensive production of the content. In order to do a good job on this subject, Yantai Daily Media Group adopted a strategy of gradual and steady improvement in the implementation of the strategy.