随着市场经济的发展，企业的生存条件发生了深刻变化。市场配置资源的基础性作用日益显著，优胜劣汰机制在发挥着重要作用。炼化企业要想在激烈的市场竞争中求得生存与发展，就要有一个全新的营销理念。炼化企业真正走向市场，适应市场的变化，实现从计划经济向市场经济转... With the development of the market economy, the company’s living conditions have undergone profound changes. The fundamental role of the market in allocating resources is becoming increasingly evident. The survival of the fittest plays an important role. To achieve survival and development in the fierce market competition, refining companies must have a brand-new marketing concept. Refining and refining companies are truly moving toward the market, adapting to changes in the market, and realizing a shift from a planned economy to a market economy...