论文部分内容阅读
电视从1936年英国广播公司开播以来已有近80年历史,互联网从1969年美国国防部阿帕网出现以来已有40多年历史。从产品生命周期(导入期、成长期、成熟期、衰退期)看,电视处在成熟期,互联网处在成长期。前不久,中央通过了《关于推动传统媒体和新兴媒体融合发展的指导意见》,为广播电视等传统媒体与互联网等新兴媒体融合发展指明了方向。电视业者应当秉承历史担当,把握时代大势,推动全行业持续快速发展,在建设新兴主流媒体和新型媒体集团中勇当先锋。
Television has been in existence for nearly 80 years since the BBC’s broadcast in 1936, and the Internet has been in existence for more than 40 years since the 1968 Defense Department’s Apache network. From the product life cycle (import period, growth period, maturity, recession), the TV is in maturity, the Internet is in its infancy. Not long ago, the Central Government passed the Guiding Opinions on Promoting the Integration Development of Traditional and New Media, pointing out the direction for the integration and development of emerging media such as radio and television broadcasting and the Internet. TV industry should uphold the historical responsibility, grasp the general trend of the times, promote the sustained and rapid development of the whole industry and become a pioneer in building the new mainstream media and new media groups.