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提高宏观把握能力——不仅要变大,还要强调快,以快制慢——小船解决不好,造大船就是一句空话——纠正对新华书店认识上的错位——更具决定意义的是营销策划——在大格局中理清思路,找好位置——由书向刊的重点转移乃势所必然——正视高科技给整个出版带来的革命性变化——现代出版,从根本上说,是要再造市场,再造出版社——尽可能推迟平均利润率时代的到来——应该有《中国出版百年老店史》和经典书话、经典书籍档案
Improve the ability to grasp the macro - not only to grow bigger, but also to emphasize fast, slow to fast system - to solve the boat is not good, making a big ship is an empty talk - to correct the misunderstanding of Xinhua Bookstore - more decisive is Marketing Planning - Finding a Way out and Finding a Good Location in a Big Format - It Is Necessary to Shift the Focus from Book to Publication - Facing the Revolutionary Changes That High Technology Brought to the Whole Publication - Modern Publishing To say that it is necessary to rebuild the market and rebuild the publishing house - to postpone the era of average profit margin as much as possible - there should be “the history of Chinese publishing 100-year-old shops,” classic classics, classic book archives