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本文通过对美日动画影片影像风格塑造、全球传播现状、民族价值观和地域文化的梳理,从另一个角度反证了现阶段华莱坞动画所存在的问题:对自身传统文化价值的深度缺失和民族风格表现手段的苍白。在此基础上进一步从在场的文化自觉、动画本体归位和动画成人化探索三个方面论述了华莱坞动画电影如何基于全球广博的跨文化交流视野和更为宏大的叙事策略中寻找认同。
This article from the other angle proves the problems existing in the current Hollywood animation through the analysis of the image style of American and Japanese animation films, the present situation of global communication, the national values and the regional culture. Pale style of performance means. On the basis of this, I further discuss how the Hollywood movie from the perspectives of global cross-cultural exchange and more ambitious narrative tactics, from three aspects of the present cultural consciousness, the homeopathic animation and adult exploration of animation.