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随着经济全球化进程的推进,欧洲华人华侨及其经济活动的研究越来越成为中国华侨华人研究的热点问题。本文在分析改革开放以后欧洲华商所从事行业的特点的基础上,总结了新经济条件下其面临的机遇和挑战,提出了欧洲华商要获得长远发展应采取的改进策略。
With the progress of economic globalization, the study of overseas Chinese in Europe and their economic activities has increasingly become a hot issue in the study of overseas Chinese in China. Based on the analysis of the characteristics of the industries engaged by Chinese merchants in China after the reform and opening up, this article summarizes the opportunities and challenges they face under the new economic conditions and puts forward the strategies to be adopted by European Chinese businessmen in order to achieve long-term development.