对于现代商品来说,包装是非常重要的一部分,它不仅是商品的一个保护壳,更是产品的一个形象代表。对于消费者来说,在购买商品时,有的商品里面是看不到的,他们获取商品信息只能从包装上获得,所以也是消费者购买商品的一个主要因素,包装的好坏直接影响消费者的购买欲望和商品的销售情况。随着现代商品竞争不断加剧,很多设计者把眼光从流行收回来,开始回归传统。 For modern goods, packaging is a very important part, it is not only a protective shell of goods, but also a product representative of the image. For consumers, when buying products, there are some products that can not be seen inside. They can obtain the product information only from the package, so it is also a major factor for consumers to buy goods. The quality of the package directly affects the consumption The purchase desire and the sales of the goods. With the increasing competition in modern goods, many designers take their eyes on the fashion from the popular, began to return to tradition.