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企业理念变革是企业管理变革的先导,企业管理变革的背后,是企业文化的变革。21世纪经济全球化的格局,在很大程度上取决于文化力的较量,更高的竞争在于文化已成为不争之趋势。因此,全面构建具有自身特色的企业文化,是时代的呼唤,是落实科学发展观、全面建设和谐社会的迫切需要;是企业求得生存和发展的灵魂工程,也是企业元气再造和提升核心竞争力的活力之本、动力之源,更是企业的自身追求和必然的选择。成功的企业都有成功的企业文化做支撑,企业文化是企业的灵魂,是企业的无形资产,具有不可估量的作用。
Corporate philosophy Change is the forerunner of enterprise management change. Behind the change of enterprise management is the change of corporate culture. The pattern of economic globalization in the 21st century depends to a large extent on the contest of cultural forces. The higher competition is that culture has become an indisputable trend. Therefore, building an enterprise culture with its own characteristics in an all-round way is the call of the times, an urgent need of implementing the scientific development concept and building a harmonious society in an all-round way. It is also the soul project for the enterprise to survive and develop. It is also the enterprise rejuvenation and enhancing the core competitiveness The vitality of the source of power, but also their own pursuit of business and the inevitable choice. Successful companies have a successful corporate culture to do support, corporate culture is the soul of enterprises, is the intangible assets of enterprises, has an immeasurable role.