一、引言广告,顾名思义,就是广而告之。我国是农业大国,作为农业中至关重要的基础环节,种子业的产业化经营也势在必行,而且必须搞好。在市场经济条件下,种子育繁销的重点和落脚点都是销售。因此,研究种子业的促销理论,发展种子 First, the introduction of advertising, as the name suggests, is widely advertised. China is a big agricultural country. As a crucial basic link in agriculture, the industrialization of the seed industry is also imperative and must be done well. In the market economy, the focus of seed breeding and end-point sales are. Therefore, research seed industry promotion theory, the development of seeds