企业文化是指企业员工在长期生产经营活动中培育形成并共同遵守的价值观、基本信念、行为规范及最高目标。现在这种新的管理方式已被国内外越来越多的企业所采用。　　许多企业的经验表明，建设企业文化不是一个简单的管理方法的变换，需要更新管理观念，变革管理制度，需要大 Corporate culture refers to the values, basic beliefs, codes of conduct and highest objectives that employees cultivate and jointly observe in long-term production and business activities. Now this new way of management has been adopted by more and more enterprises at home and abroad. The experience of many enterprises shows that building a corporate culture is not a simple transformation of management methods. It requires updating management concepts and a system of change management, which requires large