在激烈的市场竞争中,要努力提高企业的综合竞争力,这已成为众多企业管理者不断探索和实践的重要问题。一个企业如果缺乏良好的企业文化,该企业虽有其它不少优势因素,但其竞争力不会强劲,也不会长久。许多企业的盛衰史充分证明:抓好企业文化 In the fierce market competition, efforts to improve the overall competitiveness of enterprises, which has become many enterprise managers continue to explore and practice important issues. If a business lacks a good corporate culture, the company has many other competitive advantages but its competitiveness will not be strong or long-term. The prosperity and decline of many businesses fully proved: do a good job corporate culture