报纸、电视、互联网三类媒体都极大地改变了人类历史、人们的生活和人际交往,媒体外交也在这一历史进程中横空出世,改变并影响着国家关系、国际政治和世界局势。在信息化时代,中国务必充分利用自己的优势积极发展媒体外交,而与此同时,又要谨慎管理媒体外交,有效限制其不利因素的扩散。 Media such as newspapers, television and the Internet have greatly changed human history, people’s lives and interpersonal contacts. Media diplomacy also turned out in this historical process and changed and influenced the state relations, international politics and the world situation. In the era of informationization, China must make full use of its own advantages to actively develop media diplomacy, while at the same time, it must exercise cautious media diplomacy and effectively limit the proliferation of its unfavorable factors.