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维吾尔文文学期刊《天儿塔格》杂志已走过25年的历程,经过不断探索和创新,《天儿塔格》杂志在新疆少数民族文学期刊中打造出了自己的品牌,受到读者的认可和喜爱。在此,笔者结合工作实践,试谈《天儿塔格》杂志在打造品牌中的经验和体会。一、以创新起步1986年,《天儿塔格》杂志创刊伊始,就把“时代精神,地方特色,青年特点,民族特色”作为办刊原则,起用了解国内外文学潮流、富于探索和创新精神的年轻
Uyghur literary magazine “Tian Er Tag” magazine has gone 25 years of history, through continuous exploration and innovation, “Tian Er Tag” magazine in Xinjiang minority literature periodical to create their own brand, by the reader's approval And love. Here, the author combined with the practice of work, talk about “Tian Er Tag” magazine in building brand experience and experience. I. Start with Innovation At the beginning of the publication of “Tian Er Tage” Magazine in 1986, we put “Time spirit, local characteristics, youth characteristics, ethnic characteristics” as the principle of running the magazine and learned about the trend of literature at home and abroad. And innovative young