中华老字号是指历史悠久,拥有世代传承的产品、技艺或服务,具有鲜明的中华民族传统文化背景和深厚的文化底蕴,取得社会广泛认同,形成良好信誉的品牌。中华老字号是由原中华人民共和国国内贸易部评选的中国大陆的老牌企业。老字号是数百年商业和手工业竞争中留下的极品。都各自经历了艰苦奋斗的发家史而最终统领一行。其品牌也是人们公认的质量的同义语。现代经济 The old Chinese brand is a brand with a long history and heritage of generations. It has a distinctive Chinese traditional cultural background and profound cultural heritage, and has won wide recognition from the society and formed a brand of good reputation. The old Chinese name is a veteran of mainland China, which was selected by the former Ministry of Internal Trade of the People’s Republic of China. The old name is the best left in centuries of commercial and handicraft competition. They all went through arduous struggle and finally led the party. Its brand is also synonymous with the quality of people recognized. Modern economy