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互联网已经进入到新媒体互动传播的新时代,这种环境催生出各种新型传播形式。鲁剧作为电视剧的一个分支,以其制作精良的水准、良好的口碑成为电视剧业界的佼佼者。本文通过研究分析鲁剧传播所存在的问题,并通过分析新媒体互动传播环境下各种传播媒介对鲁剧传播所带来的影响,清晰地勾勒出鲁剧在新媒体互动传播环境下的传播平台。
The Internet has entered a new era of interactive media for new media, which has given rise to a variety of new forms of communication. Lu drama as a branch of the TV series, with its excellent production standards, a good reputation as a leader in the television drama industry. This article analyzes the problems existing in the transmission of Lu drama and analyzes the influence of various media on the transmission of Lu opera under the environment of new media interactive communication and clearly defines the transmission of Lu drama in the environment of new media’s interactive communication platform.