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一、工程再设计及其效果 “工程再设计(Reengineering)”,是当前西方企业管理变革中一个非常流行的词语。据英国《经济学家》的文章介绍,所谓“工程再设计”就是根据现代经济的要求,利用现代信息处理技术,重新分析、设计企业的工艺流程和业务动作程序。 单纯地讲,工程再设计意味着创办。利用工程再设计可以使公司顺利推行新的经营战略,降低成本,改善服务,扩大市场。例如:霍尔马克公司采用新的工艺降低了每年新产品投放市场所花的时间。旧的、顺序性、功能性的工艺包括20个以上的“关结”,生产周期时间的90％花在某些人的“拖拉”上。现在,该公司使用交叉功能的“小组”,它对取得新的进入市场的产品线承担全部责任。
I. Project Redesign and Its Effects “Reengineering” is a very popular term in the current Western enterprise management revolution. According to the British “Economist” article, the so-called “engineering redesign” is based on the requirements of the modern economy, the use of modern information processing technology, re-analysis, design of the company’s process flow and business action procedures. Simply speaking, engineering redesign means creating. The use of engineering redesign can enable the company to successfully implement new business strategies, reduce costs, improve services, and expand the market. For example: Hallmark’s adoption of new processes has reduced the amount of time it takes to launch new products each year. Old, sequential, functional processes include more than 20 “knots”, and 90% of the production cycle time is spent on some people’s “dragging.” Now, the company uses a cross-functional “team” that takes full responsibility for acquiring new product lines entering the market.