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今天,对CEO来说,应对来自市场的颠覆性挑战还不是最难的事情,比它更难的是应对公司内部员工的心理变化63年前,美籍奥地利经济学家熊彼得(Joseph Schumpeter)独创了这样一个词语:创造性破坏(Creative Destruction)。过去十年间全球经济所破坏和创造的巨大价值恰恰是熊彼得论断的完美证明。创造性破坏的力量在今天不仅仍未消亡,而且还在增强。我们所面临的商业环境越来越无情。随着全球化浪潮的兴起以及在供给和需求方面发生的快速
Today’s challenge for CEOs is not the hardest thing to do in the face of subversive challenges from the market, but harder than it is to cope with the psychological changes in the company’s employees 63 years ago, the Austrian economist Joseph Schumpeter, Originally created a word: Creative Destruction. The immense value that the global economy has destroyed and created over the past decade is precisely the perfect proof of Schumpeter’s judgment. The power of creative destruction has not only disappeared but is still increasing today. The business environment we face is getting ruthless. With the wave of globalization and the rapidity of supply and demand