传统电视厂商匹配的内容,就是电视台编排好的内容。传统体制下的电视台,通过高配置的品牌电视,将电视台编排好的节目,通过有线电视信号和卫星电视信号,送到用户家中。这套体系成就了CCTV、湖南卫视等传统电视台的辉煌。与传统电视制造商一样,电视台也在遭遇互联网的冲击。根据《中国视听新媒体发展报告(2013)》统计数据显示,北京地区的电视开机率已从三年前的70%下降至30%, Matching content of traditional TV manufacturers, is the content of television programs. The television station under the traditional system, through the high-profile brand TV, the television station choreography of the program, through cable television signals and satellite television signals to the user’s home. This system has made CCTV, Hunan Satellite TV and other traditional TV stations brilliant. Like traditional television manufacturers, television stations are also hit by the Internet. According to the “China Audio-Visual New Media Development Report (2013)” statistics show that the TV in Beijing rate has dropped from 70% three years ago to 30%