怎样打扮商品呢?这是一门不简单的学问,是艺术。打扮要讲究得体,什么样的商品应该采用什么样的包装装潢,要有个分寸。普通商品同贵重商品就应该采用不同的包装装潢。难道贵重补品人参、燕窝等可以用蒲包或麻袋来包装吗?化妆品同药品的装潢设计可以取同样风格、同样手法吗?当然不能。把商品打扮得“美”,首先要衬托商品、宣传商品,使商品在陈列架上引人注目。一个好的商品包装往往就是一幅好的广告画,能够吸引顾客,促使购买。 How to dress goods? This is a simple learning, is art. Dress to pay attention to decent, what kind of goods should be used in packaging and decorating, there must be a sense of proportion. Ordinary merchandise with precious goods should be used in different packaging and decorating. Are expensive supplements ginseng, bird’s nest and so on can be packed with bags of purse or sack? Cosmetics with the same drug decorating design can take the same style, the same approach? Of course not. To dress up goods “beautiful”, we must first set off merchandise, publicity of goods, so that goods stand out on the display. A good product packaging is often a good advertisement, to attract customers, prompting the purchase.