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回顾2012年,中国电视媒体收视市场表现究竟如何?中国电视媒体发生的那些热点大事件或承前启后,或突破格局,或返璞归真,不同事件背后的意义和对未来的启示如何?2013年电视媒体发展趋势如何?电视媒体突破点在哪里?电视是否还是品牌传播的主流平台?昌荣传播市场与媒体研究中心通过科学性的分析,站在传媒前端,为传媒和企业把脉电视媒体市场环境,前瞻未来走势。
Looking back at the performance of China’s TV media viewing market in 2012, what are the hot events or the breakthroughs or the return to normal in the Chinese TV media? What are the implications behind the different events and the implications for the future? How? TV media breakthrough point where? Television is still the mainstream platform for brand communication? Chang Rong Media Center and the dissemination of scientific research through scientific analysis, standing in front of the media for the media and business pulse TV media market environment, looking forward to the future trend .