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在媒介全球化的传播大环境下,各国文化之间相互冲击与融合。各国间文化传播的大方向大体可分为两种:外来文化的传入与本土文化的传出。在这其中,外来文化的本土化改造及本土文化的文化自觉等问题日渐提上日程,文化霸权、文化殖民的倾向也清晰显现,保卫国家文化安全刻不容缓。本文试对全球文化传播中的这些问题进行探讨。
In the context of the spread of media globalization, the cultures of different countries are mutually impacted and integrated. The general direction of cultural transmission among countries can be divided into two types: the introduction of foreign culture and the spread of local culture. In this process, issues such as the localization of alien cultures and the cultural awareness of local cultures are increasingly being put on the agenda. Cultural supremacy and the tendency of cultural colonization are clearly revealed. It is imperative to defend the national culture and security. This article examines these issues in global cultural communication.