企业职工是企业的主人,企业人物,特别是先进人物,理所当然地应当成为企业报新闻报道的主体。搞好人物报道,大力宣传企业职工的先进思想和先进事迹,为企业兴旺发达创造一种振奋精神、艰苦创业、无私奉献的舆论环境,是企业报保持旺盛生命力的重要源泉。可是长期以来,企业报虽然强调为企业职工服务,但在报道中,自觉或不自觉地形成了一种传统观念,即偏重于从领导角度看问题,版面上会议消息多、领导讲话多、围绕具体生产经营周期的“四季歌”多,甚至不惜版面。以报纸代文件,而人物报道无论从数量上还是质量上,都与职工在企业中的主人翁地位不相称。因此,探索人物报道在企业报中的地 Enterprise workers are the masters of the enterprise, the corporate figures, especially the advanced individuals, should of course be the main body of the corporate newspaper news reports. Doing a good job in reporting figures, vigorously publicizing the advanced thinking and advanced deeds of the enterprise staff and creating a public opinion environment that inspires, arduously pioneers and selflessly contributes to the prosperity of the enterprise is an important source for the enterprise to maintain its vitality. However, for a long time, though the enterprise newspaper emphasizes the service for enterprise employees, it has consciously or unconsciously formed a traditional concept that emphasizes the problem from the perspective of leadership. There are many meetings, speeches and speeches made by leaders Specific production and management cycle of the “Four Seasons Song” and even at the layout. To newspaper on behalf of documents, and character reports, both in quantity and quality, are incompatible with the workers in the enterprise ownership status. Therefore, to explore the characters reported in the newspaper