翻阅拿到手里的最新一期《经理人》,大家会惊喜地发现许多新变化。这是初步体现《经理人》在新阶段的新使命,新战略之雏形的一期杂志。今年上半年,在美国传媒咨询顾问Humes Bruce(徐穆实先生)的指导下,《经理人》以国际品牌刊物为标杆,修正使命,拟定新战略,着眼于更贴近企业经营管理实践,为经理人提供切实可行的管理难题解决方案,致力于引进国际顶级管理内容,使杂志更加国际化,实现“国际化视野与本土化实践的完美结合”。我们不否认与国际品牌刊物之间的差距,我们一直不断地迈出国际化的脚步,标杆学习成为我们追赶的利器。实际上,国际化不仅是《经理人》,也是中国企业普遍面临的大挑战。今年以来,很多人突然发现“国际化”并不是想象中的那么遥远,而是近在咫 Read through the hands of the latest issue of “manager”, we will be pleasantly surprised to find many new changes. This is the first magazine to embody the new mission of the “manager” in the new stage and the prototype of the new strategy. In the first half of this year, under the guidance of Humes Bruce (Mr. Xu Mushi), a media consultant in the United States, “Managers” benchmarked on international brand publications, revised their missions and drafted new strategies. They focused on getting closer to the management practices of enterprises and providing them with managers Practical management solutions to solve the problem, committed to the introduction of the top international management content, make the magazine more international, to achieve “international vision and localization of the perfect combination ”. We do not deny that the gap with international brand publications, we have been constantly taking the international footsteps, benchmarking learning as we catch up with the weapon. In fact, internationalization is not only a “manager” but also a big challenge that Chinese enterprises generally face. Since the beginning of this year, many people have suddenly realized that “internationalization” is not so far away from imagination, but rather close