“三网融合”是国务院部署的推动国家信息产业和文化产业发展的重要战略,广电和电信两大系统在融合中始终存在着核心业务和利益的把控和开放的矛盾和争议。本文站在国家“文化兴国”和文化产业战略的高度,审视广电系统的网络建设和渠道竞争行为所引发的社会争议,分析其竞争优劣势,并强调发展创意内容产业的紧迫性和必要性。 The “triple play” is an important strategy deployed by the State Council to promote the development of the national information industry and cultural industry. The two systems of broadcasting, telecommunications and telecommunications always contain the contradictions and controversies over the control and opening up of their core businesses and interests. This paper stands on the national “cultural rejuvenation” and cultural industry strategy, examines the social controversy caused by the network construction and channel competition of the radio and television system, analyzes its advantages and disadvantages of competition, and stresses the urgency and necessity of developing the creative content industry Sex.