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农资经营中,很多人力求经营特色,意在众多的同行中形成自己独树一帜的特点,打好市场占有率这张竞争牌。于是,店面装修豪华,招牌叫得豪气,单从表面上来看,虽然也符合特色范畴,能引来一些好奇的眼球,但这样只重其外而轻其内的经营理念实质上对经营并无多大裨益,因为农民选择消费,注重的是实质性东西,更看重的是农资质量、适应性、产出比等优势,如果一个店面气派而内里亏虚的话,那么必然会让人绕道而行,如此的特色再“特”也会让农民望“特”兴叹。
In the management of agricultural resources, many people strive to operate their own characteristics and intend to form their own unique characteristics in a large number of counterparts so as to lay a solid foundation for their market share. As a result, the luxury shop decoration, signboard called pride, on the surface alone, although also in line with the characteristics of the category, can lead to some curiosity of the eye, but this extravagance and neglect of the business philosophy of the operation of virtually no How much benefit, because farmers choose to consume, pay attention to the substantive things, more attention is the quality of agricultural resources, adaptability, output ratio and other advantages, if a store style and inside the deficit, then it will inevitably make people detour , So the characteristics of “special ” will allow farmers to look “special ” sigh.