大家都在学习苹果的开发者模式,但真正学到点子上的不多,成功的可能性看来也不大。今年5月底,IT业界发生了一件里程碑意义的事件:苹果超越微软,成为全球市值最高的高科技公司。苹果的可怕之处在于它并没有抢夺其他领导厂商的地盘:苹果没有去抢占桌面软件平台,微软仍然在那里占据着主导地位;苹果也没有去争夺固定互联网的入口,那里有谷歌严阵以待。苹果只不过是独辟蹊径,选择了移动互联网作为新的市场,它通过构筑全新的商业模式,自2007年6月推出了第一款移动互联网设备 Everyone is learning Apple’s developer mode, but not enough to really learn the idea, the possibility of success does not seem large. By the end of May this year, a landmark event occurred in the IT industry: Apple surpassed Microsoft to become the world’s highest-tech high-tech company. The terrible thing about Apple is that it does not snatch sites from other leading vendors: Apple did not go to preempt desktop software platforms and Microsoft still dominated there; and Apple did not go to contention for a fixed-Internet portal where Google was waiting in the wings. Apple is only inventive, chose the mobile Internet as a new market, it built a new business model, since June 2007 launched the first mobile Internet devices