随着旅游业的不断发展与日趋成熟,人们对旅游产品多样化的要求也越来越高。红色旅游就是在这种情况下兴起的一种新型的主题旅游。四川省南充市的红色旅游资源极其丰富,是川陕革命根据地的重要组成部分,本文就以南充市为实践案例进行了一系列的研究。 With the continuous development and maturing of the tourism industry, the demand for diversification of tourism products is also getting higher and higher. Red tourism is a new type of theme tourism that has arisen under such circumstances. Nanchong City, Sichuan Province, the red tourism resources are extremely rich, is an important part of the revolutionary base in Sichuan and Shaanxi, this paper on the case of Nanchong for a series of case studies.