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在媒介碎片化、分众化趋势越来越突出的时代,传统的营销模式遭遇了前所未有的挑战,新媒体的出现和成长促进了营销方式和商业思维的变革,也为我们带来巨大的商业想象空间。美容企业对于新媒体的应用究竟到了怎样的程度?
In the era of fragmented media and increasingly decentralized media, the traditional marketing model has encountered unprecedented challenges. The emergence and growth of new media has promoted the transformation of marketing methods and business thinking. It has also brought us a huge commercial imagination space. Beauty companies for the new media application to what extent?