几年前，我认为品牌是商标的一种叫法。那时候觉得，商标是正宗的法律概念，牌子是俗称，而品牌是引进词，也就是商标。后来，随着这个引进词的不断反复出现及大量驰名商标的创牌过程的介绍，我慢慢领悟到，品牌不仅是商标，更是被灌注了商标所有人心血的、具有相当含金量的、 A few years ago, I think the brand is a trademark of the name. At that time, the trademark was an authentic concept of law, the brand is commonly known, and the brand is the introduction of the word, which is the trademark. Later, with the repeated introduction of this term and the introduction of a large number of well-known trademarks, I slowly realized that the brand is not only a trademark, but also a brand that has been infused with all the efforts of the trademark owners.