企业景气调查是通过定期向企业家发放调查问卷,由其对直接从事的生产经营活动进行判断和预测,或对一些宏观经济变量发表看法,据此编制景气指数,以及时反映宏观经济运行和企业生产经营状况,预测经济发展趋势的一种统计调查活动。企业景气调查方法起源于20世纪40年代末,德国IFO经济研究所于1949年在德国 Business sentiment survey is through regular questionnaires sent to entrepreneurs, by their direct production and business activities to make judgments and forecasts, or some of the macroeconomic variables published views, based on the preparation of the sentiment index to reflect the timely macroeconomic operations and enterprises Production and management status, predict the trend of economic development of a kind of statistical investigation activities. Business climate survey method originated in the late 1940s, Germany IFO Economic Research Institute in 1949 in Germany