论文部分内容阅读
在竞争激烈、收视率成为电视台生命线的当下,以观众需求为导向,制作观众要看以及爱看的电视节目,成为电视编辑的首要之责。观众需求存在复杂性,不同层次观众有不同需求,观众需求存在多元取向并随时代发展而不断变化。在此情况下,电视编辑应满足观众需求,全方位提高自己,形成自身良好的理论素养、知识素养、业务素养和职业道德素养。
In the highly competitive, TV ratings become the lifeblood of the moment, based on the needs of the audience, making viewers want to see and watch TV shows, television editors become the primary responsibility. There are complex audience needs, different levels of viewers have different needs, there are multiple needs of audiences and evolve with the changing of the times. In this case, TV editors should meet the needs of the audience, improve themselves in all aspects and form their own good theoretical knowledge, knowledge literacy, professional accomplishments and professional ethics.