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随着多种经济成分、多条流通渠道、多种购销形式的图书流通网络的逐步形成,图书市场的竞争逐步开展起来。在图书商品流通中,新华书店处于主渠道的地位。面对图书市场的竞争,它应采取积极丽灵活的策略。一、充分估计自己的优势,选择合理的竞争手段,拓展图书市场目前,参与图书市场竞争的主要有新华书店、集休、个体书店和出版社。一般说来,集体、个体书店的经营者大都具有强烈的商品、信息、市场和生存竞争意识,他们比较重视投入与产出的经济效益关系,对市场变化能迅速作出灵活的对策,在竞争中逐渐形成了有利于自身生存和发展的经营特
With the gradual formation of a variety of economic components, multiple circulation channels, and a variety of purchase and sale forms of book circulation networks, the competition in the book market has been progressively carried out. In the circulation of books and goods, Xinhua Bookstore in the main channel status. In the face of competition in the book market, it should adopt a positive and flexible strategy. First, fully assess their own advantages, choose a reasonable means of competition, expand the book market At present, the main competition in the book market Xinhua Bookstore, set off, individual bookstores and publishers. Generally, operators of collective and individual bookstores mostly have a strong sense of commodity, information, market and survival competition. They pay more attention to the economic benefits of input and output and can quickly and flexibly respond to market changes. During the competition Gradually formed is conducive to their own survival and development of the business