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对外传播,省级主流媒体对传播内容和对象要有自己的定位。浙报集团找准与海外民心相通的契合点,凸显地方特色文化的魅力。真实记录、真情流露、巧选角度,及时回答海外关注,以理服人、以事实服人,小中见大,用故事回应外界质疑,形成对中国发展的良好国际舆论氛围。
External communication, the provincial mainstream media on the content and object of communication have their own positioning. Zhejiang Daily Group identified with the overseas community the same point of convergence, highlighting the charm of local culture. Truth record, truth show, clever election point of view, promptly answer overseas concerns, persuade people rationally, persuade people with facts, seek truth from facts, respond to outside questions with stories, and form a good international media atmosphere for China’s development.