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根据中国高校传媒联盟2011年发布的《2010中国高校媒体发展报告》获悉,全国27个省市地区的230多所高校中,拥有报纸的占到91.5%,高于拥有其他形态媒体的比重,可见报纸是校园媒体的首要形态。本文以北京高校校园报纸的调查为例,深入研讨校园报纸的生存状态与现实问题,并对校园报纸的良性发展进行了有益的思考。
According to the “2010 China University Press Development Report” released by the China Universities Media Alliance in 2011, it is reported that more than 230 universities and colleges in 27 provinces and cities nationwide own 91.5% of newspapers, which is higher than that of other media with other forms of media. Newspapers are the primary form of campus media. Taking the investigation of campus newspapers in Beijing universities as an example, this paper probes into the living conditions and problems of campus newspapers in depth and conducts useful thinking on the healthy development of campus newspapers.